Overview:
We've introduced a new Mixed Use Case option in the Chat Widget A2P registration flow, allowing businesses to collect separate marketing and informational consent through a single widget.What's new:
- A new Mixed message type is now available alongside Marketing/Promotional and Transactional/Non-Marketing in the Chat Widget flow. When selected, the campaign use case is automatically set based on account type (e.g., Low Volume Mixed for standard accounts, Sole Proprietor for sole prop accounts).
- The generated Chat Widget automatically includes two independent consent checkboxes, each with its own locked disclosure block. End users can opt into marketing only, informational only, or both. Neither checkbox is pre-checked.
- All consent language, STOP/HELP disclosures, and compliance fields are system-controlled and non-editable — just like the single use case widget flow.
Previously:
Businesses that needed to send both marketing and informational messages had no path through the Pre-Built Chat Widget flow and were forced to use the Self-Serve flow, which carries higher compliance risk and rejection rates.Why it matters:
Mixed use case campaigns can now be registered through the same quick, streamlined Chat Widget flow — with built-in consent separation, locked disclosures, and reduced rejection risk.