To have an automation that runs every day (every 24 hours) or at a specific interval, not based on a specific action in the CRM or with a lead.
Possible use case: Daily reminders of the number of upcoming meetings scheduled for that specific day. ("You have 4 meetings today.")
Possible use case: Client performance reports, with an automated message sent every month detailing the performance of ad campaigns. ("You have generated 37 new leads this month.")