Contacts

Relationship Mapping / Linking Across Contacts
GoHighLevel is a powerful CRM, but it currently lacks a built-in feature to track relationships between contacts. Many businesses rely on referrals, partnerships, and multi-contact relationships that are critical for sales, marketing, and customer management. Adding a Contact Relationship Linking Feature would enhance user efficiency by enabling businesses to easily track and manage relationships between different contacts within the CRM. Proposed Functionality Parent-Child Contact Linking * Allow users to associate contacts with other contacts (e.g., “Referred By,” “Introduced By,” “Partnered With,” etc.). * Enable a "Referrals" tab within a contact’s profile to display all linked contacts. * Support multiple relationship types (e.g., Client → Referral, Employer → Employee, Parent → Child). Customizable Relationship Labels * Users can define custom relationship labels (e.g., Referrer, Business Partner, Team Member, Family Member). * Relationship labels should be searchable and filterable. Automated Referral Tracking * When a contact refers another, automatically log that referral within their profile. * Option to trigger an automation (e.g., "Notify John when one of his referrals books a call"). * Ability to track how many referrals a person has generated. Reporting & Smart Lists * Add a "Referred By" filter to segment contacts by who referred them. * Provide referral-based reporting to track top referrers and total referrals. Pipeline Integration * Link referrers within the Opportunity pipeline for better tracking. * Allow users to assign referral sources to leads directly in a deal stage. API & Workflow Compatibility * Enable API support for linking contacts programmatically. * Allow workflow actions to automatically associate contacts based on form submissions or imported data.
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